The decline in Annual Giving participation is troubling to me. The support at any level indicates a commitment to the University and its future. I expect the figures would show continued high participation rates among older classes and lower rates among more recent graduates. If so, why is the participation rate among the recent graduates low and what can be done to engage these newer alumni? As the older classes, to say it gently, move on, it is the younger cohort who the University will rely on for support.
The decline in Annual Giving participation is troubling to me. The support at any level indicates a commitment to the University and its future. I expect the figures would show continued high participation rates among older classes and lower rates among more recent graduates. If so, why is the participation rate among the recent graduates low and what can be done to engage these newer alumni? As the older classes, to say it gently, move on, it is the younger cohort who the University will rely on for support.