Authentic Selling: How to Use the Principles of Sales in Everyday Life

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By Jeff Kirchick ’10

Published Jan. 26, 2021

In Authentic Selling, Jeff Kirchick ’10 argues that sales skills are useful in everyday life and contends that these skills are not those of insincerity, but rather authenticity.

Paw in print

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Terri Sewell ’86 at the Birmingham Civil Rights Institute, stands next to a portrait of civil rights leader John Lewis.
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