Beveridge Jerome Rockefeller Jr. ’52

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Jerry graduated from Bronxville High School, where he was student government president. At Princeton he joined Key and Seal, majored in art, ran track, and belonged to the Westchester Club. He roomed with Frank Driggs.

After Army service he earned an MBA at Columbia in 1960. From 1968 to 1976 he was vice president for new business development at CBS and then was CEO of Coplanco, consultants for media companies on planning, acquisitions, etc. He and his wife, Janet, had two daughters. In an act of typical generosity to them, when facing death he urged them to forgo any funeral and to take a trip instead.

Jerry died Sept. 9, 2018. The class sends good wishes to his family with appreciation of Jerry’s service to our country.

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