George Monteith Keller Jr. ’42

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GEORGE DIED Sept. 2, 1993, in Chicago after a brief illness. He had suffered a stroke several years ago, prompting his move back from North Carolina, where he had retired in 1987. He was a nationally recognized marketing executive, responsible developing Dial soap, which became the numberone seller in its category in 1964, and for the creation of the Keebler Elves.

George transferred to Princeton from Stanford at the beginning of sophomore year, majored in economics, graduated with honors, and was a member of Phi Beta Kappa. In WWII, he served as a navy fighter pilot, flying many missions in the South Pacific.

After the war, he worked in various marketing endeavors before joining Booz, Allen & Hamilton in the mid50s. In 1959, he moved to Armour & Co., becoming president of Armour Foods in 1964. He became C.E.O. of the Keebler Co. in 1967, and in 1973, became president and C.E.O. of the McKesson & Robbins Wholesale Drug Co. A few years later, he formed his own food brokerage company in Chicago and was credited with introducing boxed beef in the Midwest. George also served on the boards of Armour, Admiral, Economics Laboratories, Keebler, and ForemostMcKesson,

To his widow, Jeanne; his sons Michael, Steve, George 111, and Andrew '87; his daughters, Susan, Lynn, and Jane; and to his grandson, Grant, the class offers its most sincere condolences.

The Class of 1942

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