Robert C. Townsend ’41

Body

Bob suffered a fatal heart arrack Jan. 12, 1998, while aboard a ketch in Anguilla's harbor when he was vacationing in the Leeward Islands of the Caribbean. He is survived by his wife, the former Joan Tours.

Also known as Towny, he was born in Washington, grew up in Great Neck, and prepped at Lawrenceville. At college he roomed with Sedlmayr, Pryor, and Selby, ate at Tower, and played golf. He was a naval officer in the war.

Bob became famous when, as CEO of Avis he not only made that rental-car company number two but nearly beat out Hertz for the number-one spot. His best-selling book Up the Organization is a wicked spoof of The Orgnization Man. Ralph Nader '55 called Bob "a witty and incisive archenemy of corporate bureaucracy."

Other survivors include daughters Jill and Joan, sons Jeffrey and Robert Jr., and two grandsons. A deceased daughter, Clair '74, was one of Princeton's golden girls. We mourn for both of them.

No responses yet

Join the conversation

Plain text

Full name and Princeton affiliation (if applicable) are required for all published comments. For more information, view our commenting policy. Responses are limited to 500 words for online and 250 words for print consideration.

Paw in print

Image
PAW’s December 2025 cover, with a photo of Michael Park ’98.
The Latest Issue

December 2025

Judge Michael Park ’98; shifts in DEI initiatives; a night at the new art museum.