
Authentic Selling: How to Use the Principles of Sales in Everyday Life
In Authentic Selling, Jeff Kirchick ’10 argues that sales skills are useful in everyday life and contends that these skills are not those of insincerity, but rather authenticity.

Paw in print
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The Latest Issue
April 2026
Inside the new ES and SEAS complex; kudos for austerity; jazz at Princeton.
