Authentic Selling: How to Use the Principles of Sales in Everyday Life

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By Jeff Kirchick ’10

Published Jan. 26, 2021

In Authentic Selling, Jeff Kirchick ’10 argues that sales skills are useful in everyday life and contends that these skills are not those of insincerity, but rather authenticity.

Paw in print

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PAW's October 2025 cover, featuring a photo of stuntman Kent De Mond ’07 with his back on fire.
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September 2025

Stuntman Kent De Mond ’07 is on fire; Endowment tax fallout; Pilot Michael Holl ’03 trains Qataris