The Invisible Edge: Taking Your Strategy to the Next Level Using Intellectual Property

(Penguin Group)  This book gives business leaders new tools to take stock of their intellectual property, compare it to that of their competitors, and use it to capture market share, command premium prices, protect innovation, and dominate their market.  The authors show investors and policymakers how to make intellectual property the main engine of financial and economic growth. Blaxill and Eckardt are managing partners of 3LP Advisors, an investment advisory firm focused on intellectual property transactions.

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Three Princeton students stand outside East Pyne, modeling preppy clothing by JPress.
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